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Subscription box on Magento — Recharge vs Bold vs native?

None of the “Shopify-native” subscription apps run on Magento directly. The viable options:

  • Recharge — offers a Magento integration via API, but it’s thinner than the Shopify version. Best for hybrid brands already running Recharge on a Shopify D2C site.
  • Bold Subscriptions — same caveat. API-level integration, not native admin.
  • Mageworx Subscriptions / Aheadworks Subscriptions / Amasty Subscriptions — Magento-native extensions. These are the recommended path for Magento-first brands. Native admin, native checkout, native customer account dashboard. Mageworx is the most feature-complete in 2026.
  • Custom build on Magento subscription product type — viable for $50M+ brands with unique flows (sample-then-buy + tier-locked products + skip-a-month + swap).

For most cosmetics + beauty Magento builds, Mageworx Subscriptions + a custom sample-then-buy flow on top is the right call.

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