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Influencer + affiliate tracking — Refersion vs Aspire vs Impact?

Three credible paths for beauty brands:

  • Refersion — affiliate-first, mid-market. Magento integration via API / pixel. Tracks per-influencer sales by promo code or unique link. Best for under $10M GMV with tier rewards (1–5%, 5–10%, 10%+ commission brackets).
  • Aspire (formerly AspireIQ) — influencer-first, full lifecycle (discovery + outreach + brief + approve + track + pay). Pricier but pays back fast for brands running 50+ influencer relationships. Magento integration via UTM + promo-code attribution.
  • Impact (impact.com) — enterprise, mature partnership platform. Best for $20M+ brands with diverse partner mix (influencer + affiliate + B2B referrer + content site).
  • Magento Affiliate Pro / Mageworx Affiliate — Magento-native extension. Cheapest, weakest UX. OK as a starting point if you want full data ownership.

I usually recommend Refersion or Aspire for Magento-first beauty brands. UGC integration via Yotpo or Bazaarvoice runs alongside — influencer-driven UGC pulled into PDPs is a 12–18% conversion lift.

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