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Cost + timeline + your credentials, what does a fitness-equipment Magento build run?

Realistic ranges for a fitness-equipment retailer at $1M, $10M GMV:

  • Audit: $499 fixed-fee, 5 business days, ~20h @ $25/hr. Catalog mix review + LTL freight rate audit + financing partner check + B2B commercial gap analysis. Written report + roadmap.
  • Build: $4,999 fixed-fee, 6 weeks, ~200h @ $25/hr. Catalog + Affirm + ShipperHQ LTL white-glove + one B2B commercial portal + connected fitness subscription rail + Klaviyo flows. For typical scope.
  • Custom enterprise: $25k, $150k. Multi-brand catalog + multiple B2B portals (hotel + condo + corporate separate) + full trade-in storefront + EU/US dual-region + PIM (Akeneo) + ERP (NetSuite / SAP B1) wiring. Quoted in 24h, multi-week.
  • Hosting: $400, $1,500/mo on Cloudways / Nexcess / dedicated. Fitness-equipment needs over-provisioned for B2B project-quote workloads + connected-fitness webhook bursts.
  • Ongoing: $1.5k, $5k/mo retainer for through-quarter ops (LTL rate renegotiation, financing partner optimization, B2B portal iteration, trade-in turn audit).

My credentials:

  • Adobe-Certified Magento + Hyvä developer (Magento 2 Professional Developer Plus + Hyvä certification).
  • 7+ years shipping Magento stores across DTC + B2B verticals.
  • Fitness-equipment specific: home gym + B2B commercial gym builds shipped, LTL freight workflows, Affirm/Klarna/Synchrony wiring, B2B commercial portals (hotel, condo, corporate procurement), connected-fitness subscription rails (Recurly + Stripe Billing), trade-in workflows.
  • Hyvä mobile-first, Lighthouse 95+ on mobile, LCP < 1.5s, INP < 100ms.
  • Hourly rate $25/hr (fixed-fee on Audit + Build, quoted on Custom).

Same person on the project end-to-end, you talk to me, not a junior on a sales call.

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