How do I run festive discounts (Diwali / Republic Day / Big Billion Days) in Magento?
Categories:
Magento Developer India
Magento Catalog Price Rules + Cart Price Rules cover most festival-discount needs natively. Patterns we ship:
- Storewide percentage off (e.g. Diwali 20% off all categories) — Catalog Price Rule with dates + status auto-flip
- Tiered cart discounts (₹500 off above ₹3000, ₹1500 above ₹10000) — Cart Price Rule
- BOGO / Buy 2 Get 1 — Cart Price Rule with action_type=“buy_x_get_y”
- Coupon codes (DIWALI20, REPUBLIC25) — auto-applied via UTM + cart rule
- Flash sales — Magento Coupon stacking rules + Catalog Price Rule with hour-precision expiry
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