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Should I migrate to Hyvä for my Swiss luxury / watches store?

Almost certainly yes if you’re on Luma. Swiss luxury / watch shoppers expect the speed + polish of brand sites like Rolex, Omega, IWC — and they shop on iPhone in DE / FR / IT:

  • Lighthouse 95+ on Hyvä vs typically 40–60 on Luma luxury themes — Google ranks fast pages higher for “rolex submariner switzerland”-style queries.
  • Hyvä Checkout loads in < 1s — halves bounce on CHF 5,000+ checkouts where any latency creates doubt.
  • TWINT QR + Apple Pay render natively on PDP without the React/jQuery double-render Luma has.
  • Multi-language store-view switching (DE↔FR↔IT) is instant on Hyvä, vs full-page reflow on Luma.
  • Datatrans / Wallee enterprise checkout integrate cleanly via Hyvä payment-method bridge.

Typical migration timeline: 4–6 weeks. Conversion lift in the first 90 days post-launch is usually 8–25% from speed alone. See our Hyvä service page for fixed-price tiers.

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