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What does the cost comparison actually look like at $5M GMV?

Apples-to-apples at $5M GMV with 5k SKUs and a B2B mix:

  • BigCommerce Pro / Enterprise: $399–$2,000+/mo plan + B2B Edition (~$2,000+/mo) + apps ($300–$800/mo for ERP, search, reviews, tax) + theme dev ($5k–$15k one-off). Annualised: ~$50k–$80k/yr excluding payment-processor fees (BC takes 0% per-tx; processor still does 2.4–2.9%).
  • Magento Open Source: $0 license + hosting ($300–$1,500/mo on AWS / Cloudways / managed) + DevOps retainer ($1,500–$5k/mo) + extensions ($3k–$10k one-off + $200–$500/mo updates) + theme on Hyvä ($8k–$25k one-off). Annualised: ~$40k–$80k/yr.
  • Adobe Commerce: $30k–$60k/yr license at this GMV band + $20k–$50k hosting (Adobe Commerce Cloud or self-managed) + dev. ~$80k–$140k/yr.

Net: BigCommerce Pro vs Magento Open Source on Hyvä is roughly the same money at $5M GMV. Adobe Commerce is the premium tier. Move the GMV to $25M and the gap inverts — Magento OS gets cheaper relative to BC Enterprise.

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