Magento Checkout Conversion-Rate Audit — 12 Friction Points That Lose Money
A 12-point conversion-rate audit of Magento 2.4.4 — 2.4.9 checkout, every point backed by Baymard Institute data. The Magento default that hurts, the Baymard uplift number, and the exact file or config to change. Email-first vs combined, guest-vs-account-first, address autocomplete, one-page vs accordion, trust-badge placement, shipping transparency, discount visibility, field count, mobile keyboard types, VAT-inclusive tax, save-cart-for-later, and the place-order button.